I want ot be clearer than I have been. Our business at Word of Mobile is not about making audio or video presentations for websites, although that is a main aspect of what we do.
The true value in our consulting services is helping organizations adjust their whole communications methods and sometimes business models around the new paradigms of the 21st century.
Throughout this blog you’ll read my thoughts and hear from many world leaders on this topic.
I strongly feel that this presentation by Thomas Friedman does a great job explaining the need for our work. If you are too busy to listen to it now, click the download button below the player to save it to your computer and listen whenever you want.
Educational efficiency - the speed and cost with which we change.
This is the reason I come to work everyday.
How does new media effect learning and change?
Here is a short excerpt and a link to one of my favorite educational organizations that provide fantastic podcasts about integrating technology and learning.
Excerpt -
Jenny’s next school podcast comes from her Arabic class. Again, the students in the class have put together a podcast, but this time they’re interviewing each other in Arabic about a guest speaker who visited their class last week.
This distinguished writer had just published an essay on international relations in the Arab-speaking world, and the current podcast includes excerpts from her presentation mixed with students asking each other about the significance of her ideas in relation to what they had learned so far about Arab culture. Although it is frustrating for the students to try to discuss complex concepts in fairly basic Arabic—this is a first-semester intermediate course—Jenny finds that her classmates’ struggles help focus her attention on one particular moment in the speaker’s lecture, one that is becoming more interesting the more she thinks about it. In addition, listening to her classmates gently correct each other’s vocabulary and pronunciation in the podcast reminds Jenny that a big test is coming up at the end of the week, and she makes a note in her to-do list.
If you’re wondering how podcasting can help your organization learn and change faster. Feel free to contact me.
Hey folks, if you’ve been reading this blog for a while you know I’m a big fan of using new media to educate in a more sustainable way.
Below is one of my favorite sustainable business podcasts. If you are interested in transitioning your company to a sustainable one, this podcast provides a great real world case study of Interface fabrics and their ongoing effort to become sustainable.
The podcast is also very neatly presented in this flash based audio podcast player by Big Contact.
Unfortunately, the code from big contact is not working in this Wordpress blog. Apparently another one of the web 2.0 growing pains. I expect to have the player in a future post.
From a new media consulting perspective this media is created almost perfectly. The host of the show, Doug Pilgrim, is honest, open and transparent. He knows the topic and provides great interviews with knowledgeable guests.
The podcast is not sponsored by the company but certainly is supported by the company and makes me want to buy!
I got into new media and web communications to reduce my carbon footprint. It is working well. I can now reach 2 billion people from my cell phone without leaving my office.
Sure the information superhighway infrastructure has an environmental impact, but it is a lot fewer people traveling and lot less physical footprint on the ground than the massive car, train and plane based structures.
I know it is easier to watch then read so here is a link to some good interactive flash and video presentations on the impact of broadband (high speed internet) on the economy and the environment.
Here is another interesting link to a great blog about broadband and climate change.
To help us understand the impact of digital communications on the environment, here is a simple projected money saving calculation from the NextGenWeb Blog.
Telecommuting takes cars off the road and could deliver $3.9 billion in time and fuel cost savings annually, while drastically reducing traffic, greenhouse gas emissions and America’s dependence of foreign oil.
Are you wondering if you are getting the most economic impact from your didgital communications?
If so, call me 518-320-2613, ask for David.
I’ll be happy to help you reduce your carbon footprint while growing profits, enhancing customer service and product development.
This is my second post about Fora.tv. I really like their media display interface. It is very viewer friendly and well thought out.
I can access specific parts or all of a video. I can download and share socially right from the clip.
Here is an example of a section of a longer clip, which makes for great viral media and overview content for people who are just being introduced to the topic and presenter.
In a move to harness more value from the crowds YouTube has launched a feature called Annotations.
Annotations allow producers to add interactivity to their videos once they are published. As if YouTube was not sticky enough.
This layer of interactivity will surely increase engagement and add a ton of value to each video through the actions of the viewers.
Unfortunately the Annotations feature does not travel with the video as it is embedded away from YouTube, so you’ll have to click on the links in the text below to experience it.
Here is an example of viewer activated storytelling, i.e. the viewer makes a choice while watching and it effects what is seen next. Watch video.
Here is an example of an interactive card game using a similar choose your own adventure feature.
Here is an example of adding balloon style conversation using YouTube’s annotation feature once the video is published.
YouTube is currently only allowing publishers to collaborate with annotations but they are planning to open it up to the masses. I can’t wait to experience the creativity!
Click here to read YouTube’s explaination of the feature and benefits.
What do you think of all this? Please leave a comment.