I want ot be clearer than I have been. Our business at Word of Mobile is not about making audio or video presentations for websites, although that is a main aspect of what we do.
The true value in our consulting services is helping organizations adjust their whole communications methods and sometimes business models around the new paradigms of the 21st century.
Throughout this blog you’ll read my thoughts and hear from many world leaders on this topic.
I strongly feel that this presentation by Thomas Friedman does a great job explaining the need for our work. If you are too busy to listen to it now, click the download button below the player to save it to your computer and listen whenever you want.
Educational efficiency - the speed and cost with which we change.
This is the reason I come to work everyday.
How does new media effect learning and change?
Here is a short excerpt and a link to one of my favorite educational organizations that provide fantastic podcasts about integrating technology and learning.
Excerpt -
Jenny’s next school podcast comes from her Arabic class. Again, the students in the class have put together a podcast, but this time they’re interviewing each other in Arabic about a guest speaker who visited their class last week.
This distinguished writer had just published an essay on international relations in the Arab-speaking world, and the current podcast includes excerpts from her presentation mixed with students asking each other about the significance of her ideas in relation to what they had learned so far about Arab culture. Although it is frustrating for the students to try to discuss complex concepts in fairly basic Arabic—this is a first-semester intermediate course—Jenny finds that her classmates’ struggles help focus her attention on one particular moment in the speaker’s lecture, one that is becoming more interesting the more she thinks about it. In addition, listening to her classmates gently correct each other’s vocabulary and pronunciation in the podcast reminds Jenny that a big test is coming up at the end of the week, and she makes a note in her to-do list.
If you’re wondering how podcasting can help your organization learn and change faster. Feel free to contact me.
Hey folks, if you’ve been reading this blog for a while you know I’m a big fan of using new media to educate in a more sustainable way.
Below is one of my favorite sustainable business podcasts. If you are interested in transitioning your company to a sustainable one, this podcast provides a great real world case study of Interface fabrics and their ongoing effort to become sustainable.
The podcast is also very neatly presented in this flash based audio podcast player by Big Contact.
Unfortunately, the code from big contact is not working in this Wordpress blog. Apparently another one of the web 2.0 growing pains. I expect to have the player in a future post.
From a new media consulting perspective this media is created almost perfectly. The host of the show, Doug Pilgrim, is honest, open and transparent. He knows the topic and provides great interviews with knowledgeable guests.
The podcast is not sponsored by the company but certainly is supported by the company and makes me want to buy!
Dawn Dawson of DANCIN’ TIME DJ and DANCE ENTERTAINMENT a Saratoga Springs based company is implementing a web 2.0 marketing strategy.
Dawn says DANCIN’ TIME has had videos on their website for years and receives about 50% of her business from the website.
She adds, “Blogging is a way to increase our search engine placement and build relationships with our customers by providing answers to commonly asked questions.”
We’ll check back with Dawn in a few months to determine how her business has improved through the practice of blogging.
You can read and subscribe to her blog at “The best Albany DJ for all your needs!.”
Here is an interesting video from Fora.tv on how YouTube is effecting U.S. Politics and Global culture.
As a new media strategist, this is one of the best user interfaces/experiences I have seen anywhere.
Very social, share-able, flexible, and conversational.
I invite you to explore and learn more about Fora.tv and when you have questions contact me David at 518-320-2613 to understand how internet media is changing every aspect of marketing and communications.
CDN is short for Content Delivery Network. This is the internet industry term for companies that manage the hosting and delivery of media files, mostly audio and video.
CDNs are different from traditional hosting companies in that they focus on the aspect of content delivery only. Large companies like TV Networks and YouTube use CDNs for reliable scalable delivery.
Brightcove is a popular CDN that also offers social media tools with their players.
In the years i have been studying and working in the new media field, I’ve talked with many people who said something like, “You have big dreams, there is a lot of potential or we can’t change the world with an online video.”
Generally, in my opinion, these people were thinking about the past, the Industrial Age, a time when if something wasn’t physical it wasn’t valuable. This is not the current age we live in.
Additionally, I would say that every moment is new and therefore a change. Whether we choose to create the change we wish to accomplish or let others create it, change will and does happen in every moment.
Elliott Masie one of our nation’s leaders in learning development is using the tools of new media to build his brand, expand his reach and engage more people.
Here is a link to his social network on Ning, where you can learn and meet others who believe learning is key to our success as humanity in the 21st Century.
Below is an audio presentation by Elliot describing how learning changes.
Below is a link to a presentation I gave at the Saratoga Chamber of Commerce on new media and how it affects you and your organization.
What you will get out of this presentation:Become more familiar with the benefits of New Media Marketing, Wikinomics, blogs, podcasts & online communities.
Click here to go to the presentation page on the Word of Mobile website.