Word of Mobile…word gets around!

As an evaluator of web based tools for marketing and promotions I feel Mixpro is at the top of the game.

Mixpro really understand what is needed in the online advertising and marketing space and have created a great platform for filling that need.

Here is a demo video of their platform. Scroll down to see why I think it’s so great.

VideoAd by Mixpo

Why is this tool so great?

1. It is completely web based. Edit videos online and track results.

2. It is template based - they don’t require you to higher a high end graphics team.

3. It meets many of the requirements of a successful web 2.0 application: shareable, actionable, measureable tool that is cross-platform. They also promote providing value to customers, not just talking at them with promotional messages.

4. It meets the technical requirements of the user: adjusts for connection speed and enables photo, audio and video inputs.

5. No paper - an environmentally friendly solution.

They seem to have really thought of the their customers.

I look forward to learning more about their offering and sharing it with you.

Enjoy,
David

Is the advertising model of publishing information the only option in the new media free information age?

Evan Margolin from SalsaBootcamp.com is charging up to $37/month for his information published on the internet.

Here is a great article from Business 2.0 on how he does it.

Evan has created an online destination that includes frequently updated niche content as well as a sense of community around the content.

These aspects are key to every successful business strategy whether it is online or not.

For more information on leveraging the always on internet culture to grow your business, give us a call
518-320-2613.

We are helping you Make the Profitable transition to the new media age!

Hey everyone let’s take a look at Google’s advertising opportunities for brands and video publishers.

When Google bought YouTube a couple of years ago for $1.65B dollars, YouTube did not have much revenue and had a lot of expenses.

How is that shifting and what does it mean for your business?

This is Google’s home page for all it’s video advertising solutions - Visit now

Here is a great presentation by YouTube’s Advertising personell on what they are offering - Visit YouTube site now.

Here are some of the videos from the presentation.

YouTube Video Advertising Overview

What type and style of advertising opportunities does YouTube have? Ad units Video

Driving value for your brand and the YouTube community

How to publishersearn revenue through YouTube

Well, I hope this has helped you understand the opportunities for engaging your audience and earning revenue through YouTube.

If you’d like more information about creating a YouTube strategy, please contact David at

518-320-2613

As always please feel free to leave comments about this post by clicking the word comments below.

The Association for downloadable media has many of the major new media players engage to create a better experience for everyone. They are working toward standards in content creation, playback and metrics to help grow the downloadable media industry.

I’m looking forward to watching their progress in the coming months. I’d like to see them work on standards for commerce of downloadable media so it is easier for content creators to sell their content, instead of just overlay or embed advertising.

Enjoy,

David