Posts Tagged ‘marketing’

Add another Tech Valley Blogger to the list DANCIN’ TIME Albany DJ Service

Tuesday, July 1st, 2008

Dawn Dawson of DANCIN’ TIME DJ and DANCE ENTERTAINMENT a Saratoga Springs based company is implementing a web 2.0 marketing strategy.

Dawn says DANCIN’ TIME has had videos on their website for years and receives about 50% of her business from the website.

She adds, “Blogging is a way to increase our search engine placement and build relationships with our customers by providing answers to commonly asked questions.”

We’ll check back with Dawn in a few months to determine how her business has improved through the practice of blogging.

You can read and subscribe to her blog at “The best Albany DJ for all your needs!.”

Imagine creating TV like, web based, action oriented, video commercials, affordably

Thursday, June 19th, 2008

As an evaluator of web based tools for marketing and promotions I feel Mixpro is at the top of the game.

Mixpro really understand what is needed in the online advertising and marketing space and have created a great platform for filling that need.

Here is a demo video of their platform. Scroll down to see why I think it’s so great.

VideoAd by Mixpo

Why is this tool so great?

1. It is completely web based. Edit videos online and track results.

2. It is template based - they don’t require you to higher a high end graphics team.

3. It meets many of the requirements of a successful web 2.0 application: shareable, actionable, measureable tool that is cross-platform. They also promote providing value to customers, not just talking at them with promotional messages.

4. It meets the technical requirements of the user: adjusts for connection speed and enables photo, audio and video inputs.

5. No paper - an environmentally friendly solution.

They seem to have really thought of the their customers.

I look forward to learning more about their offering and sharing it with you.

Enjoy,
David